How do you regulate your drinking?

As a business selling wine, this might not seem like the normal thing to talk about, but it’s actually something quite important.

We’ve all seen the warnings about drinking in moderation, but that’s an instruction, do we need to go deeper?

Now more than ever I see drinking as part of the entertainment, with friends or family. It isn’t always the kinds of wine we sell – it could be beers or spirits etc – but it’s always a loose part of the fun. No one seems to get really drunk and it doesn’t get out of hand.

Yeah in the summer the frequency increases a little because of the weather, the BBQs etc, but mostly it’s fairly relaxed.

But I wonder where that blurs. Not where it becomes a problem, before that, when drinking becomes the entertainment.

I don’t want to rant or lecture in this post, or cast and aspersions, just ask the question in a responsible way.